Perfect Day was launched in 2014 by vegan entrepreneurs and dairy aficionados Ryan Pandya and Perumal Gandhi with the goal of replacing traditional dairy production with a revolutionary technology that utilizes considerably fewer resources and does not exploit animals. The integration of Perfect Day protein into our line of beloved dairy ice cream and novelties is going to elevate our product into the next generation of foods making a difference for our families and our planet,” said Natasha Case, founder of Coolhaus. Our ability to lead with purpose and move the dial for consumers becomes even stronger by joining The Urgent Company…For us, this is about the long game. “We created Coolhaus to make better products for everybody. TUC’s acquisition will assist the company in transitioning its remaining dairy products to Perfect Day’s animal-free whey, which emits up to 97 percent fewer greenhouse gas emissions. Vegan ice cream cones in Farmer’s Market Strawberry, Cookie Dough Lyfe, and Cookies and Cream flavors were recently introduced by the company, which is available at 6,000 shops including Walmart, Whole Foods Market, and Kroger. Coolhaus uses a special blend of pea protein, brown rice, and cocoa butter in all of their dairy-free ice cream. Last year, the company added a mini-pint format to their vegan lineup, with flavors like Best of Both Worlds Vanilla, Cookie Dough Lyfe, and Dirty Mint Chip. Peanut Butter Fudge Chip, Horchata Breakfast, Salted Caramel Crunch, Mocha Marcona Almond Fudge, and Chocolate Campfire S’mores are among the 13 vegan ice cream flavors introduced by Coolhaus in 2019. The company began with dairy-based ice cream pints and has now expanded its product line to include other flavors.
Coolhaus Is Eliminating DairyĬoolhaus was founded in 2009 by Natasha Case and Freya Estreller with the goal of empowering women, BIPOC, and the LGBTQ community. “Bringing together our social and climate missions is deeply personal…We know the work we do now will determine if our children can continue to enjoy the food we eat and the planet we inhabit for years to come,” stated Paul Kollesoff, general manager and co-founder of TUC. The companies will collaborate to achieve their individual and combined goals of making the ice cream industry more equal and sustainable. Perfect Day’s animal-free whey, which the startup creates by employing yeast-based microflora to produce dairy-identical milk proteins, a technology that eliminates the need to exploit cows, will enable Coolhaus transition to a 100% dairy-free company in the coming months. The Urgent Company (TUC), the consumer packaged goods division of food technology startup Perfect Day, has just obtained ice cream brand Coolhaus, marking TUC’s first brand acquisition.
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